Together, Simpleview and Granicus will serve more than 7,000 organizations worldwide with a workforce of approximately 2,000 employees. Together, the companies now have the ability to reach and engage with more than 400 million current and future residents, visitors, and businesses to create connected communities that support places where individuals want to visit, meet, live, work, play and invest.

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Of ghosts and ghouls: the lure of dark tourism

  • 6 minute read

The siren call of the macabre is never far away at this time of year. Indeed, you only have to cast your senses just beyond the warm glow of smiling pumpkins and the cheery crowds of trick-or-treaters to find a deeper, darker realm. While some shrink from this cold void, others naturally embrace it…

Simpleview EMEA Summit 2024: the ultimate gathering — FOMO activated!

  • 3 minute read

The curtain has fallen on Simpleview EMEA Summit 2024, and what a blockbuster event it was! This year, the spotlight shone on film tourism, and if you weren't there to join us on the red carpet in Bristol, you missed out on more than just glitz and glamour — you missed a career-defining experience.

Off-peak and infinite: the many ways of season stretching

  • 5 minute read

In travel — as in life — it pays to have a strategy. This autumn, the concept of “season stretching” is not only proving to be a popular trend, but a tactic of ensuring that both visitors and destinations reap the benefits of travel outside of their conventional peak seasons. But if you look beyond…

Simpleview EMEA Summit 2024: highlights from Bristol

  • 3 minute read

From 10th-12th September, the stars of the travel industry sparkled at the Simpleview EMEA Summit in Bristol. But if you missed your chance to walk the red carpet, here’s a round-up of the event, plus highlights from some of our attendees to give you a taste of what you can expect at our 2025 event…

A little taste, a sense of place: flavour tourism mapped out

  • 5 minute read

There’s no better way to explore a place than through its food. With every bite, a destination slowly reveals itself through layer upon layer of smell, taste, and texture, a fusion of senses that offers travellers a deeper, more intimate way of experiencing their surroundings. Food and travel are a…

Capturing creativity: the many benefits of traveling to see public art

  • 5 minute read

In summer, the warmth of the season teases us out of our homes and into the fresh air. With our bodies free to roam and explore at will, it’s natural that our minds and imaginations soon follow. In these balmier months, works of public art — be they permanent statues and landmarks or temporary…

The Unwritten ROI of attending industry conferences

  • 4 minute read

As we finalise the agenda and get ready to share more details about this year’s Simpleview EMEA Summit I have been reflecting on my time as a destination marketer, and how industry conferences like this provide opportunities to develop not only your own knowledge and network, but that of wider…

What’s in a game? Why sports tourism matters

  • 4 minute read

Here we are in another Olympic year. With eyes turning to Paris for the Games of the XXXIII Olympiad, now is exactly the right time to explore how major sporting events — and the masses of fans they attract — play a major role in driving tourism within destinations across Europe. With the arrival of…

 




Check out our recent case studies!

Go New Forest & Simpleview CMS

Timeless in its appeal and unique in its customs and culture, there's no place quite like the New Forest. Go New Forest works tirelessly to preserve and promote the region for the benefit of all who visit, live, or work in this special place. In collaborating with Simpleview to create a new website, Go New Forest sought to utilise the functionality of the CMS to showcase the region.

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Visit Bergen & Simpleview DMS

Visit Bergen and Simpleview have a longstanding relationship, a partnership that has spanned 25 years. years. It’s been a union largely based on continuous collaboration and cooperation but —from Visit Bergen’s perspective — it’s additionally the unparalleled power of the Simpleview DMS that has provided a solid and lasting foundation for this long-term relationship.

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Visit Svalbard & Inbound Tourism

Balance is everything. If ever a phrase could be used to describe Visit Svalbard’s approach to inbound tourism, this is it. Located in the High Arctic, this remote Norwegian archipelago is home to a striking ecosystem and a place of dramatic yet delicate beauty. As a DMO, Visit Svalbard works to sustain and preserve its environment while welcoming and accommodating the needs of those who visit its shores.

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